Is Your Content Worth The Calories
My friend Vicky is model-slim for a reason. She has this bizarre ritual with restaurant desserts. When her pudding arrives, …
A Loathsome Yogi’s Language Lesson
She was tiny, flexible as a Cheestring and mean as hell. The yoga teacher I came across a couple of years …
The Science Behind Sending Your Clients to Sleep (And What To Do Instead)
You can keep your Tamazepam. Your whale music. Your meditations, lavender pillows and hot baths. Why? Because I have the ULTIMATE …
Your Favourite Teacher, The Communication Genius
Who was your worst teacher at school? Mine was a maths teacher – let’s call him Dr Drone*. He made the …
Beware Of Hidden Costs: Lessons From An Immortal Goldfish
I squinted to see what my daughter was carrying. Some kind of bag? Was that water inside? Was something moving? And …
5 Weird Tips To Transform Your Tired Writing
Persuasive writing can get people to do all sorts of remarkable things – give you a life-changing pay rise or your dream …
Is Your Language Losing You Clients
It was our second date. I was excited, nervous and more than a bit sweaty. But more than anything, I was …
Eww! How To Stop Your Marketing Passing Its Best-Before Date
Oh the shame of it! ‘Exp Jan 2014’, ‘Exp Mar 2016’, ‘Exp Oct 17’ read the labels. My kitchen cupboards …
How To Promote Yourself Without Smug Married Syndrome
I recently wrote an article for The Association For Coaching’s magazine all about making promoting yourself less painful (I know, it can …
