Warning: Are You Catfishing Your Clients?
A few years ago I became obsessed with the MTV series, Catfish. Did you see it? It followed unsuspecting internet users …
Worried About Seeming Pushy In Sales? Here’s Jean-ius Technique
Up until recently, I’d have rather boiled my head than go shopping for jeans. Too big. Too small. Too tight. Too …
Do You Over-Rely On Email? Here’s When To Pick Up The Phone
Grab a cup of coffee – it’s confession time: I didn’t really talk on the telephone until I was 18 years …
5 Simple Steps To Win Over Your Doubters
It wasn’t just an elephant in the room, more like a genetically engineered woolly mammoth. My friend Mark (a lawyer at …
Psst! Here’s Why You Don’t Need To Be On Twitter…
We start September with so many great intentions, don’t we? But often the overwhelm can set in before we’ve even hit …
Stating The Bl**ding Obvious: When It’s Needed In Marketing
Have you noticed this recently? It’s a bit of an epidemic. Instead of the usual titles on the top navigation bar …
How My Holiday Reading Kondoed My To-Do List
It was a first for me this summer. I actually read every single book I took on holiday. Woo hoo! I’d …
Does Your Marketing Pass The ‘Caveman Grunt’ Test?
You might like this tip from storytelling expert Donald Miller. He reckons that in our world of information overload, our messages …
Elastic Waistband? You Got Waaaay Too Comfortable With Your Client
Think back to your first pitch meeting with your longest-standing client. OMG, you were a bag of nerves. Your palms were …
