ABOUT ME

I’m international marketing, business branding and writing consultant, Kim Arnold.  

I show businesses how to stand out, get heard and connect with their clients in our noisy old world. My clients call me a ‘rare find’ and a ‘talented strategist’ – words I pretend to be embarrassed by but secretly use to wallpaper my home office.  

I’ve spent over two decades getting tech firms, legal services, risk managers and other complex businesses to ditch boring corporate jargon and bland branding so they become irresistible to their clients.  

I’m a firm believer there’s room for every business to stand out – you just need to know how. 

I cut my teeth working for financial heavyweights, including Deutsche Bank and Thomson Reuters businesses, where I led large global marketing and communications teams across Europe, Asia and the Americas in 10 different countries.

Now, with my strategic marketing process, I help small and medium-sized businesses build imaginative brands that attract, inspire and seduce (as well as ‘brains and brawn’ marketing strategies that eclipse the competition).  

I also show larger organisations – including Accenture, UBS Asset Management and Euromoney plc – how to talk and write in a way that inspires action (instead of inducing a coma). 

I’ve been featured in a variety of media, including Professional Marketing Magazine, HR Zone, Coaching Perspectives and Business Bunker Radio. 

I’m a regular speaker on all things marketing and writing, and I am a Panel Tutor at The University of Cambridge Institute Of Continuing Education where I teach students marketing and business branding.

I speak reasonable German, rusty Russian and a few obscene phrases in Latin.  At one point, I was going to live in Russia permanently but decided I missed good food and mild winters too much (boiled udder, anyone?).

I live with my very tall husband and children in Alexandra Palace, North London where I like running up hills.  Slowly.

TESTIMONIALS

FANTASTIC MARKETING RESULTS

Kim is stand out. She is everything you want your marketing expert to be: super smart mind, no-nonsense, fabulous ideas and up for any challenge. If you’re serious about getting fantastic marketing results, don’t even think about talking to anyone else!.

 

MERLIE CALVERT, FOUNDER AND CEO, FARILLIO

INNOVATIVE APPROACH TO COMMUNICATION

Kim has an innovative approach to communication that’s different to many others in the field. We needed to bring our client a fresh approach that helped reframe their thinking – Kim was ideal to help us do this.

FORMER MANAGING DIRECTOR, LEADING INTERNATIONAL MANAGEMENT CONSULTANCY

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